realize the potential of business & brand synergies
brand valuation; pre- or post- M&A support; align brand & business case; brand & business modelization; brand architecture in support of commercial strategy, brand portfolio & offer management; brand stretching; partnerships; go-to-market strategy
focus on translating data & market insights into value for business
data & research set-up; data & research platforms; analytics; tools; monitoring
embark your people to build a better business
employee journey; internal brand engagement ; brand & communication induction ; brand academy ; launch plan
leverage your existing brand & experience assets for better results
brand analytics; brand positioning; brand definition; brand expression; brand experience definition; brand portfolio management; offer management; communication audit & strategy; CSR; governance & organization alignment; tool & platforms
develop your business to unleash brand opportunities
insights & innovation; offer stretching; partnerships; go-to-market
engage your clients to originate better business
customer journey; touchpoint prioritization; omnichannel experience strategy; offer categorization; loyalty program ; content & activation ; experience alignment
generate greater efficiencies through brand & business management
licenses & royalties; financial brand value; cost management ; ROI strategy ; third-party management